Nobody lives forever but everyone wants to remain mentally sharp and physically fit as long as they live. Traditional reactive medicine provides medical services to the group of people who are already ill. In contrast, Predictive, Preventive and Personalised Medicine (3PM) aims to keep the whole population healthy. 3PM is thus superior, both from an ethical and a cost perspective. 

Prof. Dr. O. Golubnitschaja, President
European Association for Predictive, Preventive and Personalised Medicine
(EPMA, epmanet.eu)